Deera Cafe is the first and only modern coffee shop that serves you range of high quality & flavorful Arabic coffee, traditional drinks, traditional pastries in addition to the regular items and espresso drinks.

The objective of this concept is to portray the true Arabic coffee culture in a modern yet comfortable fashion. The target market are either Arabic coffee drinkers who enjoy the taste, but would like to experience the authentic coffee in a modern, upbeat café, or people who have not tried Arabic coffee and are potential consumers of the product/ customers of the cafe.